




Can I REALLY do this with kids?
What if I have no audience or following?
Can I ACTUALLY make money?
How would I figure out what my niche should be?
I have ZERO tech skills.
I don't know anything about digital business!
What if nobody buys?!
Plus the 56,937,287 gurus all toting their latest and greatest biz strategies for success has your head spinning. Endless Google searches leave you more confused than when you started.

Can I REALLY do this with kids?
What if I have no audience or following?
Can I ACTUALLY make money?
How would I figure out what my niche should be?
I have ZERO tech skills.
I don't know anything about digital business!
What if nobody buys?!
Plus the 56,937,287 gurus all toting their latest and greatest biz strategies for success has your head spinning. Endless Google searches leave you more confused than when you started.

The flexibility inside a digital business is unmatched.
You choose when and how much to work.
You determine your schedule, your meetings, your work time....everything.
This means you can work after the kids are in bed, while they are in school or during naptime!
Remember, this is a business you FIT into YOUR LIFE not the other way around!

The flexibility inside a digital business is unmatched.
You choose when and how much to work.
You determine your schedule, your meetings, your work time....everything.
This means you can work after the kids are in bed, while they are in school or during naptime!
Remember, this is a business you FIT into YOUR LIFE not the other way around!
Your earnings are entirely dependent on YOU! Your revenue will be determined by your niche, offer, launch process, and, of course, your effort.
I have more good news - the profit margins in a digital business are HIGH! (Which is a good thing!) That means you won’t be spending your hard-earned money on things like overhead, shipping, payroll, and hard costs associated with physical products.
Most of your costs will be associated with marketing and if done properly, your growth has the potential to skyrocket.
Digital Mama Academy was created to teach you the foundations of marketing in a digital business so that you can set yourself up for success from the start!


Your earnings are entirely dependent on YOU! Your revenue will be determined by your niche, offer, launch process, and, of course, your effort.
I have more good news - the profit margins in a digital business are HIGH! (Which is a good thing!) That means you won’t be spending your hard-earned money on things like overhead, shipping, payroll, and hard costs associated with physical products.
Most of your costs will be associated with marketing and if done properly, your growth has the potential to skyrocket.
Digital Mama Academy was created to teach you the foundations of marketing in a digital business so that you can set yourself up for success from the start!

I have dedicated modules to address every step of your digital business journey. (I break those down below)
There is no experience needed for you to enter the program and get started. You are here to learn, grow, and succeed.
Your niche is an important part of the puzzle which is why we spend more time on this topic in the course. And if you’re thinking…I have no idea what to pick because ‘I don’t know what I’m good’ at or ‘I don’t know anything’ - I got you. We address those very concerns.

I have dedicated modules to address every step of your digital business journey. (I break those down below)
There is no experience needed for you to enter the program and get started. You are here to learn, grow, and succeed.
Your niche is an important part of the puzzle which is why we spend more time on this topic in the course. And if you’re thinking…I have no idea what to pick because ‘I don’t know what I’m good’ at or ‘I don’t know anything’ - I got you. We address those very concerns.
You have complete control over your schedule.
You have a platform to positively impact other like-minded individuals.
You have the ability to be with your kids whenever, wherever.
Your business fits seamlessly into your life.
You make more money than you ever have in the past.
You finally feel like you 'have it all'.
You can confidently say that you feel true happiness and fulfillment.
You have complete control over your schedule.
You have a platform to positively impact other like-minded individuals.
You have the ability to be with your kids whenever, wherever.
Your business fits seamlessly into your life.
You make more money than you ever have in the past.
You finally feel like you 'have it all'.
You can confidently say that you feel true happiness and fulfillment.
I've done it.
Over 50 of my 1-1 clients have done it.
Countless Moms have done it.
And you could be next.
I've done it.
Over 50 of my 1-1 clients have done it.
Countless Moms have done it.
And you could be next.









On the internet, it is SO easy to hide behind the screen and present the prettiest pictures, and portray yourself in the very best light.
And why wouldn't you? I get it. But it's just not my style. I have to be authentic or everything feels like a lie.
(⬅ Kinda like when I tried to take this nice picture with my son...)
So here goes REAL...
The truth is, I'm not much different than you. The person who took the time to come to this page and see what digital business is all about. I'm guessing you're a Mom and have an inkling somewhere inside of you to do something bigger.
I'm a Mom of 2 boys and a wife. My life is not all glitz & glam like the movie stars but it's real, full of love, and all mine.
You can catch me driving in my minivan, picking my son up from school with my $20 sneakers from TJ Maxx (my all-time favorite store).
I struggled with low self-esteem most of my teenage years...constantly doubting myself on pretty much every front. Allowing everyone to take the limelight because I never felt good enough.
I struggled for years to find My purpose. My passion. My reason. So why do I share this? I want you to know that if I can do it, so can you. (Insert hard eye roll 🙄)
Ok. Ok...I know you've heard that before but just hear me out...
My journey was not linear and it was not always easy (and still isn't!) but I made it happen because I gave myself no other choice. Giving up was not an option. That's how I did it.
Once I told myself...this is it. It's happening...we're doing it. No matter what. The needle started to move in the right direction.
It's not about your history, educational status, certifications, or credentials...it's how badly you want it and whether you are going to stay committed during the ups and downs.
If you want this more than your current situation...then the "if I can do it so can you" phrase is 10000% true.
I'm your average Mom. I love my kids and strive for excellence each day (although it doesn't always happen). I love seeing other people succeed and most importantly realize their worth and potential.
I know that through a digital business, Moms can craft a life of their dreams. I'm on a mission to help YOU make that happen.


I love all things digital marketing and I specialize in growth for both e-commerce and information digital businesses.
I chose to pursue this path of helping Moms because being a Mom is hard. (I learned that from experience!)
We are expected to do it all and put our needs dead last. But I knew there was a better way to show up each day.
I was determined to find the perfect balance between family and career.
Enter: Digital Mama Academy
No more uncertainty, no more self-doubt, no more confusion and overwhelm.
Just a proven marketing system that gives you everything you need to create & launch your very own profitable digital business.
A program that teaches you how to create a business that allows you to live life on your terms. Be present for your kids. Control your income level. Live to your full potential and craft the life of your dreams. It is all possible.

On the internet, it is SO easy to hide behind the screen and present the prettiest pictures, and portray yourself in the very best light.
And why wouldn't you? I get it. But it's just not my style. I have to be authentic or everything feels like a lie.
(⬆ Kinda like when I tried to take this nice picture with my son...)
So here goes REAL...
The truth is, I'm not much different than you. The person who took the time to come to this page and see what digital business is all about. I'm guessing you're a Mom and have an inkling somewhere inside of you to do something bigger.
I'm a Mom of 2 boys and a wife. My life is not all glitz & glam like the movie stars but it's real, full of love, and all mine.
You can catch me driving in my minivan, picking my son up from school with my $20 sneakers from TJ Maxx (my all-time favorite store).

I struggled with low self-esteem most of my teenage years...constantly doubting myself on pretty much every front. Allowing everyone to take the limelight because I never felt good enough.
I struggled for years to find My purpose. My passion. My reason. So why do I share this? I want you to know that if I can do it, so can you. (Insert hard eye roll 🙄)
Ok. Ok...I know you've heard that before but just hear me out...
My journey was not linear and it was not always easy (and still isn't!) but I made it happen because I gave myself no other choice. Giving up was not an option. That's how I did it.
Once I told myself...this is it. It's happening...we're doing it. No matter what. The needle started to move in the right direction.
It's not about your history, educational status, certifications, or credentials...it's how badly you want it and whether you are going to stay committed during the ups and downs.
If you want this more than your current situation...then the "if I can do it so can you" phrase is 10000% true.
I'm your average Mom. I love my kids and strive for excellence each day (although it doesn't always happen). I love seeing other people succeed and most importantly realize their worth and potential.
I know that through a digital business, Moms can craft a life of their dreams. I'm on a mission to help YOU make that happen.

I love all things digital marketing and I specialize in growth for both e-commerce and information digital businesses.
I chose to pursue this path of helping Moms because being a Mom is hard. (I learned that from experience!)
We are expected to do it all and put our needs dead last. But I knew there was a better way to show up each day.
I was determined to find the perfect balance between family and career.
Enter: Digital Mama Academy
No more uncertainty, no more self-doubt, no more confusion and overwhelm.
Just a proven marketing system that gives you everything you need to create & launch your very own profitable digital business.
A program that teaches you how to create a business that allows you to live life on your terms. Be present for your kids. Control your income level. Live to your full potential and craft the life of your dreams. It is all possible.


Flexible: This type of business fits into your life, not the other way around. You can choose when, how, and where you work. You can work 5 or 50 hours per week. It's totally up to you!
Lucrative: $$$ Low overhead and high demand for your content mean HUGE returns. You don't need to pay manufacturers for inventory or any shipping costs. The profit margin on digital products and services is usually over 90%!
Unique: This business is crafted based on YOU. Your unique experiences and knowledge. There is only one you in the world which means this can never be duplicated.
Impactful: This business builds connections and tangible impact on those you serve. You will surround yourself with like-minded individuals that are ready to soak up all your knowledge.
Scaleable: Because this is a digital business, the fixed costs are minimal. This means that the opportunity to grow your business is much easier than if you were to carry inventory or have a physical storefront.

Flexible: This type of business fits into your life, not the other way around. You can choose when, how, and where you work. You can work 5 or 50 hours per week. It's totally up to you!
Lucrative: $$$ Low overhead and high demand for your content mean HUGE returns. You don't need to pay manufacturers for inventory or any shipping costs. The profit margin on digital products and services is usually over 90%!
Unique: This business is crafted based on YOU. Your unique experiences and knowledge. There is only one you in the world which means this can never be duplicated.
Impactful: This business builds connections and tangible impact on those you serve. You will surround yourself with like-minded individuals that are ready to soak up all your knowledge.
Scaleable: Because this is a digital business, the fixed costs are minimal. This means that the opportunity to grow your business is much easier than if you were to carry inventory or have a physical storefront.
Ignite Your Dream Business from Scratch
Here's what we'll cover:

Discover what drives you and aligns with your life goals. Map out your priorities and how your business will support your unique vision for success.
Dive deep into your niche with two comprehensive modules. Understand the market, identify opportunities, and carve out a special place for your unique offering.
Analyze your competition to gain insights that will help you stand out. Learn what works and what doesn't, so you can avoid common mistakes.
Know your audience, inside and out. Develop detailed profiles of your ideal customers to create marketing and products that resonate.
Pinpoint the exact value and transformation you'll deliver to your customers. Understand their journey and how your product or service fits into their lives.
Define your authentic voice and brand. Create a compelling and cohesive brand identity that builds trust and attracts your ideal audience.
Learn how to write persuasive and engaging copy that speaks to your audience. Your words are the bridge to connection and conversion.
Design compelling offers that stand out. Craft irresistible packages that provide clear value and benefits, ensuring your product or service is a must-have.
Innovate and build a unique mechanism that differentiates your offer. Understand how to position your product or service uniquely in the market.
Strategize for long-term growth by mapping out a customer ascension model. Learn how to nurture and grow customer relationships, leading to more sales and loyalty.


Discover what drives you and aligns with your life goals. Map out your priorities and how your business will support your unique vision for success.
Dive deep into your niche with two comprehensive modules. Understand the market, identify opportunities, and carve out a special place for your unique offering.
Analyze your competition to gain insights that will help you stand out. Learn what works and what doesn't, so you can avoid common mistakes.
Know your audience, inside and out. Develop detailed profiles of your ideal customers to create marketing and products that resonate.
Pinpoint the exact value and transformation you'll deliver to your customers. Understand their journey and how your product or service fits into their lives.
Define your authentic voice and brand. Create a compelling and cohesive brand identity that builds trust and attracts your ideal audience.
Learn how to write persuasive and engaging copy that speaks to your audience. Your words are the bridge to connection and conversion.
Design compelling offers that stand out. Craft irresistible packages that provide clear value and benefits, ensuring your product or service is a must-have.
Innovate and build a unique mechanism that differentiates your offer. Understand how to position your product or service uniquely in the market.
Strategize for long-term growth by mapping out a customer ascension model. Learn how to nurture and grow customer relationships, leading to more sales and loyalty.
Here's what we'll cover:

Choose the right platform and tools to deliver your product or service. We'll help you understand the pros and cons of different methods to find the perfect fit for your business.
Learn how to price your offerings for profit and appeal. This module covers various pricing strategies, understanding your value, and how to communicate it to your customers.
Learn simple financial aspects of your business. Understand costs, revenue, profit margins, and key metrics to keep your business financially healthy.
Create content that resonates with your audience. Discover how to use blogs, social media, video, and more to attract and engage your ideal customers.
Keep your content strategy organized and effective. Learn tools and techniques for planning, scheduling, and tracking your content marketing.
Build and nurture your email list. Get proven strategies for growing your audience, creating engaging emails, and converting subscribers into customers.
Design a lead magnet that attracts your ideal customers. From concept to creation, we'll walk you through how to build a valuable free offer that grows your list.
Understand the technology behind your business. Whether it's your website, email provider, or sales funnel, we'll demystify the tech so you feel confident and in control.
We talk all things pages! Learn the difference and where, when and why to use each type of page. Learn the psychology and structure of successful pages for your digital products/services.
Unlock the secrets of a successful launch. In the final stages of our program, you'll dive deep into the intricacies of launches. Learn how to meticulously plan your pre-launch strategies, execute a flawless beta launch, and then critically evaluate your performance in the post-beta phase. These lessons will empower you to take your digital business to new heights by mastering the art of launching with precision and impact


Choose the right platform and tools to deliver your product or service. We'll help you understand the pros and cons of different methods to find the perfect fit for your business.
Learn how to price your offerings for profit and appeal. This module covers various pricing strategies, understanding your value, and how to communicate it to your customers.
Learn simple financial aspects of your business. Understand costs, revenue, profit margins, and key metrics to keep your business financially healthy.
Create content that resonates with your audience. Discover how to use blogs, social media, video, and more to attract and engage your ideal customers.
Keep your content strategy organized and effective. Learn tools and techniques for planning, scheduling, and tracking your content marketing.
Build and nurture your email list. Get proven strategies for growing your audience, creating engaging emails, and converting subscribers into customers.
Design a lead magnet that attracts your ideal customers. From concept to creation, we'll walk you through how to build a valuable free offer that grows your list.
Understand the technology behind your business. Whether it's your website, email provider, or sales funnel, we'll demystify the tech so you feel confident and in control.
We talk all things pages! Learn the difference and where, when and why to use each type of page. Learn the psychology and structure of successful pages for your digital products/services.
Unlock the secrets of a successful launch. In the final stages of our program, you'll dive deep into the intricacies of launches. Learn how to meticulously plan your pre-launch strategies, execute a flawless beta launch, and then critically evaluate your performance in the post-beta phase. These lessons will empower you to take your digital business to new heights by mastering the art of launching with precision and impact


This means that once you join Digital Mama Academy you will have direct access to me for 8-weeks. You can ask me questions anytime, anywhere. I am very active in Slack and work hard to ensure that you are getting the support you need.
**The private Slack channel only applies for those who pay in full or purchase the VIP program**
Normally $1997
Mindset Mastery Bonus
AI bonus lessons
Over 50 Chat GPT prompts
Access to our Digital Mama Slack community
Complete Curriculum
Weekly Office Hours
Student Community
Direct Access to Heather
Complete individualized coaching and mentoring for YOU
Choose this accessible payment plan option to receive lifetime access to:
Complete Curriculum
Weekly Office Hours
Student Community
Mindset Mastery Bonus
AI bonus lessons
Over 50 Chat GPT prompts
Access to our Digital Mama Academy Slack community
*Does not include 1:1 private Slack channel
Choose this accessible payment plan option to receive lifetime access to:
Complete Curriculum
Weekly Office Hours
Student Community
Mindset Mastery Bonus
AI bonus lessons
Over 50 Chat GPT prompts
Access to our Digital Mama Academy Slack community
*Does not include 1:1 private Slack channel
Get everything from the pay in full option...
PLUS receive...
Two 1 hour private strategy calls with Heather to be redeemed during the 8-week program
Complete Curriculum
Weekly Office Hours
Student Community
Direct Access to Me
Mindset Mastery Bonus
AI bonus lessons
Over 50 Chat GPT prompts
Access to our Digital Mama Academy Slack community
1:1 Private Slack Channel with Heather as your coach during the 8-week program
Choose this pay in full option to receive lifetime access to:
Unlock access to a private 1:1 slack channel with Heather for 8-weeks
Complete Curriculum
Weekly Office Hours
Student Community
Direct Access to Heather
Mindset Mastery Bonus
AI bonus lessons
Over 50 Chat GPT prompts
Access to our Digital Mama Academy Slack community
1:1 Private Slack Channel with Heather as your coach during the 8-week program
Choose this accessible payment plan option to receive lifetime access to:
Complete Curriculum
Weekly Office Hours
Student Community
Mindset Mastery Bonus
AI bonus lessons
Over 50 Chat GPT prompts
Access to our Digital Mama Academy Slack community
Choose this accessible payment plan option to receive lifetime access to:
Complete Curriculum
Weekly Office Hours
Student Community
Mindset Mastery Bonus
AI bonus lessons
Over 50 Chat GPT prompts
Access to our Digital Mama Academy Slack community
Get everything from the pay in full option...
PLUS receive...
TWO 1 hour private strategy calls with me (Heather) to be redeemed during the 8-week program
Why do these strategy calls give you a pivotal advantage?
If you choose to pay in full or opt for the VIP option, you will be invited to a private channel with me (Heather) where I can give you personalized support on your Digital Mama journey.
In addition, you’ll be invited to join our private Slack workspace where you’ll meet me and all our other Mamas in the January 2024 round of Digital Mama Academy. I will be in this group during office hours to answer your questions as you do the work in each lesson.
The content is dripped out over 8 weeks. There will be 3 lessons dripped out over each week. I do this on purpose because students learn better when they digest the content in bite-sized pieces and in proper order.
Just because the lessons become available over 8 weeks doesn't mean you have to complete everything in that timeframe. You are a busy Mama and can take as long as you need to learn the information and implement it.
You will be able to go back and rewatch all the course content when it works for you. You will have access to everything FOREVER!
I can't wait to see you inside!

If you choose to pay in full or opt for the VIP option, you will be invited to a private channel with me (Heather) where I can give you personalized support on your Digital Mama journey.
In addition, you’ll be invited to join our private Slack workspace where you’ll meet me and all our other Mamas in the January 2024 round of Digital Mama Academy. I will be in this group during office hours to answer your questions as you do the work in each lesson.
The content is dripped out over 8 weeks. There will be 3 lessons dripped out over each week. I do this on purpose because students learn better when they digest the content in bite-sized pieces and in proper order.
Just because the lessons become available over 8 weeks doesn't mean you have to complete everything in that timeframe. You are a busy Mama and can take as long as you need to learn the information and implement it.
You will be able to go back and rewatch all the course content when it works for you. You will have access to everything FOREVER!
I can't wait to see you inside!
You're a Mom who wants to create freedom, flexibility, and income in your life.
You’re excited to build a personal brand and get visible online.
The idea of starting a successful business gives you that tingly feeling all over.
You are looking for a sustainable business that will take care of you and your family for the long term.
You're looking for mentorship and support as you embark on your entrepreneurial journey.
You are a go-getter who is willing to show up, do the work, and push yourself a bit outside your comfort zone.
Creating a community of like-minded individuals that want to hear your message sounds like a dream.
You can laugh at the mishaps in biz and in life. It happens, especially with kids! I love sharing bits of my life that are absolutely ridiculous...like the time my newborn son had an explosion at the doctor's office (you know what I mean) and as a new Mom, I didn't bring the diaper bag...seriously...all I had with me was 3, YES 3, wipes that came in a sample pack mailed to my house. Can't make this stuff up.
You are looking for a get-rich-quick program. Although it is completely doable to create and launch your biz in 8 weeks, this is not a get-rich-quick gig. This program is meant to provide you with the tools and knowledge you need to be successful. The potential for some serious earnings is within reach but it is up to you to make it happen!
You are not willing to step out of your comfort zone and become visible online. We are building a personal brand based on you! Therefore your willingness to own your brand and become visible is important.
You are not willing to put in the work. One of the amazing things about this type of business is that once you build it, the heavy lifting is done. It does take time and effort to get the biz up and running. (Just like anything worth doing!) Therefore the more time you spend on building the empire the quicker it will happen.
You're a Mom who wants to create freedom, flexibility, and income in your life.
You’re excited to build a personal brand and get visible online.
The idea of starting a successful business gives you that tingly feeling all over.
You are looking for a sustainable business that will take care of you and your family for the long term.
You're looking for mentorship and support as you embark on your entrepreneurial journey.
You are a go-getter who is willing to show up, do the work, and push yourself a bit outside your comfort zone.
Creating a community of like-minded individuals that want to hear your message sounds like a dream.
You can laugh at the mishaps in biz and in life. It happens, especially with kids! I love sharing bits of my life that are absolutely ridiculous...like the time my newborn son had an explosion at the doctor's office (you know what I mean) and as a new Mom, I didn't bring the diaper bag...seriously...all I had with me was 3, YES 3, wipes that came in a sample pack mailed to my house. Can't make this stuff up.
You are looking for a get-rich-quick program. Although it is completely doable to create and launch your biz in 8 weeks, this is not a get-rich-quick gig. This program is meant to provide you with the tools and knowledge you need to be successful. The potential for some serious earnings is within reach but it is up to you to make it happen!
You are not willing to step out of your comfort zone and become visible online. We are building a personal brand based on you! Therefore your willingness to own your brand and become visible is important.
You are not willing to put in the work. One of the amazing things about this type of business is that once you build it, the heavy lifting is done. It does take time and effort to get the biz up and running. (Just like anything worth doing!) Therefore the more time you spend on building the empire the quicker it will happen.
24 foundational lessons on digital business & digital marketing ($3500 Value)
Bonus: Leverage AI to supercharge your success and make your life 100x easier ($750 Value)
Bonus: Mindset Mastery to crush limiting beliefs, and instill unwavering confidence in yourself ($500 Value)
Digital Mama Workbook with homework prompts to keep you accountable and on track ($350 Value)
A private 1:1 Slack channel with me for 8 weeks ($1500)
Lifetime access to ALL course materials and recordings
Access to The Exclusive Digital Mama Community (Priceless)
VIP ONLY - Two 1:1 Strategy Sessions
24 foundational lessons on digital business & digital marketing ($3500 Value)
Bonus: Leverage AI to supercharge your success and make your life 100x easier ($750 Value)
Bonus: Mindset Mastery to crush limiting beliefs, and instill unwavering confidence in yourself ($500 Value)
Digital Mama Workbook with homework prompts to keep you accountable and on track ($350 Value)
A private 1:1 Slack channel with me for 8 weeks ($1500)
Lifetime access to ALL course materials and recordings
Access to The Exclusive Digital Mama Community (Priceless)
Any earnings or income statements or examples shown through our website are only estimates of what might be possible now or in the future. There can be no assurance as to any particular financial outcome based on the use of our website. You agree that I am not responsible for your earnings, the success or failure of your personal or business decisions, the increase or decrease of your finances or income level, or any other result of any kind that you may have as a result of information presented to you through our website. You are solely responsible for your results.
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